Fangtian Software Sets Off with a New Look: The New Logo Debuts in 2026, Defining the New Ecosystem

2025-12-21

On December 20, 2025, Fangtian Software, a leading domestic ERP service provider in the industry sector, officially released its new brand logo. With a visual language of "technology foundation + ecosystem connection," it announced a new round of advancement in the enterprise digital service field. This design is not only an upgrade of the brand image, but also embodies Fangtian Software's new strategic core of "deeply cultivating industries, connecting the entire chain, and empowering intelligence."


Since entering the Chinese market in 2003, Fangtian Software has expanded to cover the Asia-Pacific region and own a multi-brand matrix including "Fangtian" and "Mode". For 23 years, Fangtian Software has focused on niche markets. This new logo is a visual distillation of its business logic: the English logo "FANGDEE" maintains brand recognition, the contrasting blue and red colors reinforce the "technology × innovation" attribute, and the connection between the letters "G" and "D" directly reflects its service capabilities of "multi-brand group connectivity" and "ERP+MES+PLM full system integration," precisely meeting the digital end-to-end needs of industries such as mold making, plastics, and electronics.


"The 'connectivity' of the new logo reflects Fangtian's understanding of enterprise services—not just tools, but an ecological link connecting management, production, and the supply chain," said the CEO of Fangtian Software. He added that along with the new logo, the company is simultaneously upgrading its "industry-specific cloud service matrix," adding an AI intelligent scheduling module to its Xi'an R&D center, and leveraging its 20+ branches nationwide to provide more agile and tailored digital solutions for clients in specific industries.


From "pioneer of industry-specific ERP" to "enterprise intelligent management ecosystem service provider", Fangtian Software's new logo is not only a testament to its 23 years of brand accumulation, but also a new starting point for its goal of becoming "China's largest industry-specific ERP service provider" - behind this visual refresh is a deep-rooted enterprise's continuous advancement in industry digitalization.


方天公司LOGO

Table showing the correspondence between Fangtian Software's logo design elements and its brand business:


Logo design elementsCorresponding brand business / philosophy
The English name "FANGDEE"Aligned with the international positioning of "an influential high-tech enterprise in the Asia-Pacific region".
Fangtian Software (Chinese boldface)It reflects the stability and professional brand accumulation of "more than 20 years of deep cultivation in the industry".
Blue as the main colorCorresponding to the technological and rational attributes of "ERP and cloud services"
Red as a secondary colorEchoing the innovation goal of "driving the digital/intelligent transformation of enterprises"
The connection design between “G” and “D”This symbolizes the business characteristics of "multi-brand connectivity within the group" and "integration of multiple systems such as ERP/MES".
Founder Typeface + Extended LayoutThis corresponds to a business structure of "market segmentation strategy + multiple branches".


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